Privacy Policy

Last Updated: 24 January 2026

1. Introduction and Controller Information

1.1 Welcome

Welcome to RallyFit. This Privacy Policy ("Policy") explains how RallyFit ("we", "us", "our", "RallyFit") collects, uses, stores, and protects your personal data when you use the RallyFit mobile application, website, and related services (collectively, the "Service").

1.2 About RallyFit

RallyFit is the all-in-one fitness consistency engine. We provide a comprehensive platform for tracking workouts, nutrition, cardio activities, daily check-ins, and AI-powered data analysis.

1.3 Data Controller

RallyFit is the data controller responsible for your personal data. This means we determine the purposes and means of processing your personal data.

1.4 Contact Information

For any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us at:

Email: hello@rallyfitapp.com

1.5 Definitions

  • "Personal Data" means any information relating to an identified or identifiable natural person.
  • "Processing" means any operation performed on personal data, including collection, recording, organisation, structuring, storage, adaptation, alteration, retrieval, consultation, use, disclosure, transmission, dissemination, or otherwise making available.
  • "Service" means the RallyFit application, website, and all related services, features, and content provided by RallyFit.
  • "User" or "you" means any individual who accesses or uses the Service.

3. Information We Collect

3.1 Account Information

When you create an Account, we collect: email address; name (first name and last name); display name; profile photo (if provided through Google Sign-In); authentication credentials (managed by Firebase Authentication); and account creation date and last login information.

3.2 Profile Information

During onboarding and through your use of the Service, we collect: date of birth; gender; country and timezone; height (in centimetres); weight (in kilograms); body fat percentage; activity level; experience level; handle or username (for community features); and coach preferences and intensity settings.

3.3 Health and Fitness Data

We collect comprehensive health and fitness information, including:

Workout Data

  • Exercise logs (exercises performed, sets, repetitions, weight lifted)
  • Rate of Perceived Exertion (RPE)
  • Workout dates and durations
  • Workout programmes and routines

Food Diary Data

  • Meals logged (food items, quantities, times)
  • Calorie intake & Macronutrient info
  • Barcode scanning data
  • Meal photos (if uploaded)

Cardio Data

  • Cardio session logs (type, duration, distance)
  • Heart rate information
  • Calories burned

Daily & Weekly Check-ins

  • Weight, step counts, sleep duration/quality
  • Appetite, energy levels, and digestion
  • Workout reflections and achievements
  • Confidence levels and future plans

Progress Data

  • Historical weight and body measurements
  • Progress charts and visualisations
  • Weekly summaries and trends

Water & Supplements

  • Daily water intake
  • Supplement logs (types, dosages, schedules)

3.4 Goals and Preferences

We collect information about your fitness goals (e.g., Lose Weight, Gain Strength), calorie and macronutrient targets, workout/cardio sessions per week goals, starting weight, and water intake goals.

3.5 Payment Information

When you subscribe, we collect payment method information (processed by Stripe), subscription details, and transaction history. Note: We do not store full card details.

3.6 Technical Information

We automatically collect IP addresses, device information, usage data, analytics data, error logs, and cookies.

3.7 AI Coaching Data

We process weekly data summaries, previous coaching messages, and preferences to generate AI-powered coaching via Google Gemini.

3.8 Community Data

We may collect public profile info, shared programmes/meal plans, and leaderboard participation data.

4. How We Use Your Information

We use your personal data to provide the Service, generate personalised AI coaching (see disclaimer in Section 4.2), improve our features, communicate with you about your account or marketing (if opted-in), and comply with legal obligations.

Important Disclaimer on AI Coaching

AI-generated coaching messages are created by automated systems and should not be considered as professional medical, nutritional, or fitness advice. Please see our Terms of Service for more details.

6. Data Sharing and Third Parties

We share data with trusted providers including Google (Authentication/AI), Stripe (Payments), and Firebase (Hosting/Database). We do not sell your personal data.

6.5 Community Features

If you use community features, your handle, profile photo, and shared content may be visible to other users. You can control this through privacy settings.

7. International Transfers

Data may be processed outside the UK/EEA (e.g. USA). We ensure safeguards like Standard Contractual Clauses (SCCs) are in place.

8. Data Security

We use TLS/SSL encryption, secure authentication, and limited access controls to protect your data from unauthorised access.

9. Data Retention

We retain data while your account is active. If deleted, we remove or anonymise personal data within 30 days.

10. Your Rights (UK GDPR)

You have the rights to: Access, Rectify, Erase, Restrict, Port, and Object to the processing of your data.

How to Exercise Your Rights

Contact us at hello@rallyfitapp.com. We will respond within one month.

11. Cookies

We use essential and analytics cookies to improve your experience. You can manage these in your browser settings.

12. Marketing

We only send marketing if you opt-in. You can unsubscribe at any time via the link in our emails.

13. Children

The Service is not intended for children under 16. We do not knowingly collect data from them.

14. Policy Changes

We may update this policy. Material changes will be notified via email or a notice within the Service.

15. Contact & Complaints

Reach us at hello@rallyfitapp.com. You also have the right to complain to the ICO (ico.org.uk).

16. Additional Information

Our Service may link to third-party sites; please review their privacy policies. By using RallyFit, you acknowledge you have read and agree to this Privacy Policy.